Piedmont, land of taste

The history of Piedmont is made of taste. It combines an original rural culture with the tradition of an ancient capital of Italy with the delicacies of the court confectionery. The historic cafés of Turin and the country trattorias are the contemporary expression of a cultural scenario that for centuries has embraced every family and connects traditions and customs, such as the typically Piedmontese tradition of “merenda sinoira”, a peasant invention that anticipates some centuries the custom of the aperitif of the late afternoon and the ritual of “happy hour”.

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